Digital (Online) Public Relations
Traditional public relations is the management of information to the press, your customers, investors, followers, voters and employees. Avenues for conventional public relations includes press releases, media events, email marketing, and other forms of promotion that are “pushed” out to the masses. Traditional PR is still alive and well, but in today’s fast-paced world of information, PR needs to be optimized for web and available in numerous formats to attract attention. Now is not the time to sit back and hope that you and your company get noticed.
What is public relations with Mears Interactive?
As with social media, blogging and other online mediums, in this millennium, public relations has to be a conversation with your customers. No longer can you just email (or fax) a press release and hope the media decides it is worthy of their time. Mears Interactive will help you craft a strategy that will get the attention of the media (and ultimately your target customers) while promoting the importance of your brand and what you do.
From a SWOT analysis (strengths, weaknesses, opportunities, threats) to a targeted information distribution system to get your company and brand noticed, Mears Interactive can help you every step of the way.
Contact us today HERE for more information on how we can help with your business PR strategy.